Digital Content Specialist
Kassie has always loved reading, writing, and storytelling in all its forms. At Dovetail, she sees your business' story through from start to finish, carefully writing, editing, and organizing the content on your website, brochure, menu, programs, mailers, etc. Additionally, she manages content marketing, including blogs, video blogs, newsletters, and social media for our marketing customers. Kassie is passionate about integrating great content with excellent marketing strategies that will best serve Dovetail's customers.
road to professional writing
While completing her Bachelor's of Science in Early Childhood Education in 2015 (she's a certified teacher, y'all), Kassie was stung by the writing bug and decided to pursue a career in writing instead. With a passion for writing and marketing and nothing to lose, she immediately re-enrolled at UL Lafayette, entering the Professional Writing Master's Program.
During her Master's Program, she worked as the Graduate Assistant at UL Lafayette's Study Abroad Program, where she planned and implemented all promotional materials and events for each Study Abroad location.